Bachelor’s in Business Administration (BBA)

To impart the basic entrepreneurial and business skills in students that can help them to make their carriers and to build further insights. Also to develop strong communication and interpersonal skills that can help them to make successful in their professional life.


Duration

A minimum of eight semesters duration programme after intermediate or equivalent.

Admission Eligibility

  • A person (male/Female) holding intermediate certificate, A-level or equivalent certificate from any recognized institute with atleast second division or overall 50% marks shall be eligible for admission to BBA (Hons.) programme.
  • Admission will be on open merit basis; based on academic achievement in intermediate.
  • A candidate must not be more than 23 years of age on 1st October of the year of admission, provided that the Vice Chancellor may relax age limit in very exceptional cases.

Specializations / Major Offered

  • Marketing
  • Finance
  • Human Resource Management

BBA Semester 1


S. No Course No. Course Title Credit Hours
1. SSH-302 Pakistan Studies 2(2-0)
2. MGT-304 Social Psychology and Self Development 3(3-0)
3. MGT-321 Fundamentals of Accounting 3(3-0)
4. MGT-341 IT in Business-1 3(3-0)
5. MGT-391 Business Mathematics 3(3-0)
6. MGT-404 Business Communication-I 3(3-0)
7. AGRO-301 Basic Agriculture 3(2-2)

BBA Semester 2


S. No Course No. Course Title Credit Hours
1. IS-302 Islamic Studies/Ethics* 2(2-0)
2. MGT-322 Financial Accounting 3(3-0)
3. MGT-342 IT in Business-II 3(3-0)
4. MGT-351 Introduction to Marketing 3(3-0)
5. MGT-371 Micro Economics 3(3-0)
6. MGT-411 Introduction to Management 3(3-0)
7. SOS-301 Moral Foundations of Education 3(3-0)

* Note: Muslim students will enroll Islamic Studies and non-Muslim will enroll ethics.


BBA Semester 3


S. No Course No. Course Title Credit Hours
1. MGT-405 Business Communication-II 3(3-0)
2. MGT-423 Cost Accounting 3(3-0)
3. MGT-452 Introduction to Marketing Management 3(3-0)
4. MGT-472 Macro Economics 3(3-0)
5. MGT-492 Business Statistics 3(3-0)
6. MGT-512 Introduction to Organizational Behavior 3(3-0)

BBA Semester 4


S. No Course No. Course Title Credit Hours
1. MGT-407 Ethics in Business 3(3-0)
2. MGT-424 Introduction to Business Finance 3(3-0)
3. MGT-473 Introduction to Managerial Economics 3(3-0)
4. MGT-504 Managerial Accounting 3(3-0)
5. MGT-515 Introduction to Human Resource Management 3(3-0)
6. MGT-594 Introduction to Logic 3(3-0)

BBA Semester 5


S. No Course No. Course Title Credit Hours
1. MGT-513 Corporate Law 3(3-0)
2. MGT-514 Introduction to Project Management 3(3-0)
3. MGT-525 Introduction to Financial Management 3(3-0)
4. MGT-526 Money and Banking 3(3-0)
5. MGT-580 Strategic Management 3(3-0)
6. MGT-595 Statistical Inference 3(3-0)

BBA Semester 6


S. No Course No. Course Title Credit Hours
1. MGT-493 Business Research Methods 3(3-0)
2. MGT-543 Introduction to Management Information System 3(3-0)
3. MGT-574 International Business 3(3-0)
4. MGT-696 Introduction to Production Operations Management 3(3-0)
5. Elective-I 3(3-0)
6.   Elective-II 3(3-0)

BBA Semester 7


S. No Course No. Course Title Credit Hours
1. MGT-616 Total Quality Management 3(3-0)
2. MGT-644 Introduction to E-Commerce 3(3-0)
3. MGT-698 Internship 3(0-6)
4.   Elective-III 3(3-0)
5.   Elective-IV 3(3-0)


BBA Semester 8


S. No Course No. Course Title Credit Hours
1. MGT-618 Contemporary issues in Management 3(3-0)
2. MGT-617 Entrepreneurship 3(3-0)
3. MGT-699 Project 3(0-6)
4.   Elective-V 3(3-0)
5.   Elective-VI 3(3-0)


ELECTIVE COURSES FOR THE SPECIALIZATIONS OFFERED IN BBA (HONS.)


MARKETING


S. No Course No. Course Title Credit Hours
1. MGT-560 Consumer Behavior 3(3-0)
2. MGT-561 Advertising & Promotion 3(3-0)
3. MGT-562 Sales Management 3(3-0)
4. MGT-663 Services Marketing 3(3-0)
5. MGT-664 Product & Brand Management 3(3-0)
6. MGT-665 Global Marketing 3(3-0)
7. MGT-666 Marketing Research 3(3-0)
8. MGT-667 Marketing Channels 3(3-0)
9. MGT-668 Strategic Marketing Planning 3(3-0)
10. MGT-669 Seminars in Marketing 3(3-0)


FINANCE


S. No Course No. Course Title Credit Hours
1. MGT-530 Investment Banking 3(3-0)
2. MGT-531 Analysis of Financial Statements 3(3-0)
3. MGT-631 Securities Analysis & Portfolio Management 3(3-0)
4. MGT-632 Investment & Security Analysis 3(3-0)
5. MGT-633 Corporate Finance 3(3-0)
6. MGT-634 Credit Management 3(3-0)
7. MGT-635 Islamic Banking 3(3-0)
8. MGT-636 Portfolio Management 3(3-0)
9. MGT-637 Financial Institutions 3(3-0)
10. MGT-638 International Finance 3(3-0)
11. MGT-639 Money & Capital Markets 3(3-0)


HUMAN RESORUCE MANAGEMENT


S. No Course No. Course Title Credit Hours
1. MGT-581 Leadership 3(3-0)
2. MGT-582 Organizational Development 3(3-0)
3. MGT-683 Human Resource Development 3(3-0)
4. MGT-684 Learning & Management Development 3(3-0)
5. MGT-685 Collective Bargaining & Wage Policy 3(3-0)
6. MGT-686 International Human Resource Management 3(3-0)
7. MGT-687 Strategic Human Resource Management 3(3-0)
8. MGT-688 Seminars in Human Resource Management 3(3-0)

Admissions Open!