Arid Lahore - BBA (Hons) 2 Years

To impart the basic entrepreneurial and business skills in students that can help them to make their carriers and to build further insights. Also to develop strong communication and interpersonal skills that can help them to make successful in their professional life.

Duration

A minimum of four semesters duration programme after 14 years BA/BSC or equivalent.

Admission Eligibility

A person (male/Female) holding 14 years of qualification in any discipline( science or arts) with at least 2.50/4.0 CGPA or 50% marks from recognized institute shall be eligible for admission to BBA (Hons.) 2 years program.

Specializations / Major Offered

Marketing
Finance
Human Resource Management

l Semester

S.No	Course No	Course Title	Credit Hours
1.	IS-302	Islamic Studies	2(2-0)
2.	MGT-391	Business Mathematics	3(3-0)
3.	MGT-404	Business Communication-I	3(3-0)
4.	MGT-321	Fundamentals of Accounting	3(3-0)
5.	MGT-411	Principles of Marketing	3(3-0)
6.	MGT-341	Introduction to Computers	3(3-0)
7.	MGT-351	Principles of Management	3(3-0)

ll Semester

S.No	Course No	Course Title	Credit Hours
1.	SSH-302	Pakistan Studies	2(2-0)
2.	MGT-424	Introduction to Business Finance	3(3-0)
3.	MGT-371	Micro Economics	3(3-0)
4.	MGT-322	Financial Accounting	3(3-0)
5.	MGT-452	Marketing Management	3(3-0)
6.	MGT-405	Business Communication-II	3(3-0)
7.	MGT-412	Introduction to Organizational Behavior	3(3-0)

lll Semester

S.No	Course No	Course Title	Credit Hours
1.	MGT-525	Introduction to Financial Management	3(3-0)
2.	MGT-492	Business Statistics	3(3-0)
3.	MGT-515	Introduction to Human Resource Management	3(3-0)
4.	MGT-615	Business Research Methods	3(3-0)
5.		Elective - I	3(3-0)
6.		Elective - II	3(3-0)
7.		Elective - III	3(3-0)
8.	MGT-698	Internship	NC

lV Semester

S.No	Course No	Course Title	Credit Hours
1.	MGT-513	Corporate Law	3(3-0)
2.	MGT-514	Introduction to Project Management	3(3-0)
3.		Elective - IV	3(3-0)
4.		Elective - V	3(3-0)
5.		Elective - VI	3(3-0)
6.	MGT-699	Project/Elective VII	3(0-6)

ELECTIVE COURSES FOR THE SPECIALIZATIONS OFFERED IN BBA (HONS) 2 YEAR PROGRAMME

MARKETING

S.No	Course No	Course Title	Credit Hours
1.	MGT-560	Consumer Behavior	3(3-0)
2.	MGT-561	Advertising & Promotion	3(3-0)
3.	MGT-562	Sales Management	3(3-0)
4.	MGT-663	Services Marketing	3(3-0)
5.	MGT-664	Strategic Brand Management	3(3-0)
6.	MGT-665	International Marketing	3(3-0)
7.	MGT-666	Marketing Research	3(3-0)
8.	MGT-667	Marketing Channels	3(3-0)
9.	MGT-668	Strategic Marketing	3(3-0)
10.	MGT-669	Seminars in Marketing	3(3-0)

FINANCE

S.No	Course No	Course Title	Credit Hours
1.	MGT-531	Analysis of Financial Statements	3(3-0)
2.	MGT-633	Corporate Finance	3(3-0)
3.	MGT-635	Islamic Banking	3(3-0)
4.	MGT-638	International Finance	3(3-0)
5.	MGT-639	Money & Capital Markets	3(3-0)
6.	MGT-631	Securities Analysis & Portfolio Management	3(3-0)
7.	MGT-632	Introduction to Financial Risk Management	3(3-0)
8.	MGT-636	Introduction to Behavioral Finance	3(3-0)
9.	MGT-637	Financial Modeling	3(3-0)

HUMAN RESOURCE MANAGEMENT

S.No	Course No	Course Title	Credit Hours
1.	MGT-581	Leadership	3(3-0)
2.	MGT-582	Organizational Development	3(3-0)
3.	MGT-683	Human Resource Development	3(3-0)
4.	MGT-684	Learning & Management Development	3(3-0)
5.	MGT-685	Collective Bargaining & Wage Policy	3(3-0)
6.	MGT-686	International Human Resource Management	3(3-0)
7.	MGT-687	Strategic Human Resource Management	3(3-0)
8.	MGT-688	Seminars in Human Resource Management	3(3-0)
9.	MGT-689 New Course	Change Management	3(3-0)
10.	MGT-682 New Course	Negotiations and Conflict Management	3(3-0)

Bachelor’s in Business Administration (BBA 2 years)